![This Greenpeace commercial slammed LEGO for its brand partnership with Shell oil, and it worked | The World from PRX This Greenpeace commercial slammed LEGO for its brand partnership with Shell oil, and it worked | The World from PRX](https://media.pri.org/s3fs-public/styles/story_main/public/photos/2014-July/greenpeace_shell_lego.jpg?itok=RFi6Fj7s)
This Greenpeace commercial slammed LEGO for its brand partnership with Shell oil, and it worked | The World from PRX
![VICE News on Twitter: "Lego has ended its 50 year-old partnership with Shell after Greenpeace's video goes viral: http://t.co/pJkzsoT5WM http://t.co/30nwpBdgOG" / Twitter VICE News on Twitter: "Lego has ended its 50 year-old partnership with Shell after Greenpeace's video goes viral: http://t.co/pJkzsoT5WM http://t.co/30nwpBdgOG" / Twitter](https://pbs.twimg.com/media/BziOrYCIcAAP7YL.jpg)
VICE News on Twitter: "Lego has ended its 50 year-old partnership with Shell after Greenpeace's video goes viral: http://t.co/pJkzsoT5WM http://t.co/30nwpBdgOG" / Twitter
![LEGO Ends 50-Year Partnership with Shell After 6 Million People Campaign to Save the Arctic - Sustainable Brands LEGO Ends 50-Year Partnership with Shell After 6 Million People Campaign to Save the Arctic - Sustainable Brands](https://sustainablebrands.com/eddy/mag/story/keyart/5145/conversions/primaryimage-fbimg.jpg)